This winter, the Nanning International Convention and Exhibition Center will become the focus of attention for billiards enthusiasts worldwide. JOY Billiards will participate in the China-ASEAN International Billiards Industry Expo Joy Cup for the first time, while JOY Heyball Masters will make a grand return to Nanning after four years. The International Billiards Industry Development Summit Forum will focus on exploring new opportunities for brands to go global in China and the ASEAN region. A top-level event in the billiards world is about to begin.
Highlight 1: "One Exhibition": JOY's First Participation in the China-ASEAN International Billiards Industry Expo Joy Cup
As JOY's first participation in the China-ASEAN International Billiards Industry Expo Joy Cup, we will dedicate ourselves to creating an immersive Heyball experience space. This space is not only a stage for JOY's showcase but also a vivid presentation of China's billiards manufacturing strength and cultural heritage. Its superior performance and exquisite craftsmanship will provide billiards enthusiasts and industry professionals in China and the ASEAN region with an excellent opportunity to experience high-end Chinese billiards equipment firsthand, highlighting the leading position of Chinese billiards manufacturing in the national industry chain.
Highlight Two: "One Competition": JOY Heyball Masters Makes a Grand Return to Nanning After 4 Years
After a four-year hiatus, JOY Heyball Masters returns to Nanning! From December 14th to January 4th, top players from around the world will gather in Nanning for a pinnacle competition spanning the new year. The event not only brings together top billiards players from around the globe but also attracts numerous outstanding players from China and the ASEAN region. This high-level, highly entertaining international tournament provides Chinese and ASEAN billiards players with a valuable opportunity to compete and exchange ideas with world-class players.
Furthermore, JOY Heyball Masters will attract significant attention from Chinese and ASEAN audiences and media, further enhancing Heyball's international influence and reputation within the China-ASEAN region.
Highlight Three: The "One Belt One Road" Billiards Industry Development Summit Forum will focus on China and the ASEAN region, exploring new opportunities for brands to go global.
During the exhibition, JOY will represent the industry at the "China-ASEAN International Billiards Industry Expo Joy Cup," focusing on the development prospects of Heyball in China and the ASEAN region, and new opportunities for brand expansion overseas. The forum will bring together domestic and international industry experts, business representatives, and government officials to discuss important topics such as the China-ASEAN market and strengthening industrial cooperation.
Through sharing experiences, exchanging ideas, and exploring cooperation models, the forum will jointly explore new paths for Heyball's international development, providing strategic guidance and cooperation opportunities for JOY and other Chinese billiards companies to expand into the China-ASEAN market.
Simultaneously, the forum will promote policy communication, infrastructure connectivity, unimpeded trade, financial integration, and people-to-people bonds between China and the ASEAN region in the billiards industry, and promote the building of a closer China-ASEAN billiards industry community.
Using the competition as a medium, the exhibition as a platform, and the forum as a bridge, JOY looks forward to working with friends in China and the ASEAN region to jointly promote the spread of Heyball culture and the prosperity of the industry.
